Freedom to Ask is an executive intelligence experience by Squirrel Softech built around a simple idea: business leaders should have the freedom to explore their business through their own enterprise data.
Instead of starting with predefined reports, dashboards or anticipated questions, executives can start with what they want to know, follow the evidence, discover what matters and keep asking.
From “What do you want to see?” to “What do you want to know?”
Traditional analytics can begin with reports, dashboards, KPIs and predefined views. Freedom to Ask begins with the executive’s question. The system does not dictate where the exploration begins; the executive does.
ASK → EXPLORE → DISCOVER → DECIDE
Ask the question that matters. Follow the evidence across the enterprise. Discover relationships, patterns, exceptions and causes. Use that understanding to determine what matters next.
Executives accountable for business outcomes
CEO / MD: What does this mean for my business? · CFO: Where did margin move — and why? · COO / Business Head: Where is the operational cause? · CIO: What is enterprise data telling us?
Enterprise data + AI & analytics + enterprise technology + Squirrel expertise
Freedom to Ask brings together the information already existing across the organisation, AI and analytics, the systems and environments where the business operates, and Squirrel’s SAP, business-process, data and technology expertise.
Freedom within governance
The proposition is not freedom from governance. It is freedom to explore within the enterprise environment. The architecture can support customer-controlled environments including on-premise infrastructure, customer Azure and customer-controlled virtual machines.